Background Image

The Status Quo Is Deadly

The Status Quo Is Deadly

As Sir Isaac Newton offered, an object at rest stays at rest and an object in motion stays in motion unless acted upon by a force. Why is preserving the status quo deadly?

  • A more agile competitor may seize competitive advantage whilst you are at rest
  • Your market share can decline to the point of your company being irrelevant
  • As companies attain greater efficiency, they can afford to decrease prices while maintaining profits, a move that can put a wounded competitor out of business.

Are there examples of this?

  • Boeing has lost nearly 50 percent of its market share to Airbus
  • Blackberry once owned the smartphone market–you hear very little about them today
  • EMC destroyed disk storage system competitors by offering turn-key solutions (hardware and software) to enable faster access times retrieving specific data on disk storage systems. This enabled EMC to destroy competitors as being flat-footed, undifferentiated and far less desirable and valuable for the marketplace.

If you are too much at rest, it’s time to pick up your game. Find out what your market needs and wants that others aren’t able to satisfy and, if you take action, you’ll increase your differentiation and desirability. Do this continuously, not once a year or every other year.

Thought for the week:

“The past has no power over the present moment.” – Eckhart Tolle

__
What do you think? I welcome your comments! Dave Gardner
___

© 2017 DAVEGARDNER.biz  All Rights Reserved

Note:  This posting is based on my weekly “Thank God It’s Monday” that helps you and your company thrive! To receive an email version of “Thank God It’s Monday” to start your week, please subscribe  here. I would very much appreciate your suggesting to others that they subscribe.

Privacy Statement:  Our subscriber lists are never rented, sold, or loaned to any other parties for any reason.

Dave Gardner
Dave Gardner is a management consultant, speaker, blogger and author based in Silicon Valley. He’s been in the front row for the birth and evolution of Silicon Valley, the innovation capital of the world. Since 1992, Dave Gardner has focused on making the complex simple. He can be reached through his website, www.DaveGardner.biz, or via phone at +1 408-475-7068.
Share
Share on Facebook1Tweet about this on TwitterShare on Google+1Share on LinkedIn2Email this to someonePrint this page

Leave a Reply

Your email address will not be published. Required fields are marked *